PRESS RELEASE
Zeavola Resort web booking engine wins Web Marketing Association award for Best Web Interactive Application, Hotel and Lodging Industry
May 15, 2009 - The Web Marketing Association (WMA) recently awarded Travel Click “The Best Hotel and Lodging Web Interactive Application” for iStay, its web booking engine application for Zeavola Resort, the five-star luxury Phi Phi Island beach resort in Thailand. This award recognizes the ability of Zeavola’s web booking engine to create a dynamic online shopping experience for guests and to promote bookings to the island property directly from the resort’s website, while helping to increase profitability through incremental revenue, delivering up to 20% of the hotel’s total bookings.
“As an innovative merchandising platform, the iStay web booking engine reinforces luxury-shopping behavior and the desires of our target market,” said Florian Hallermann, General Manager of Zeavola Resort. “To date, iStay has brought us increased booking values as shoppers build personalized stays. At the same time, it complements our hotel’s philosophy of providing guests with an easy, carefree experience, from online to on-property. Shopping is easy, booking is easy – just like the personality of Zeavola. Easy.”
Managed by Bangkok-based InVision Hospitality, Zeavola Resort is the only luxury beach resort on the famous Phi Phi Island, and its blend of genuine Thai hospitality and modern comforts are unmatched. Guests can get a glimpse of the possibilities from www.zeavola.com. After clicking “Go” from the ‘Book Now’ reservations area of the home page, guests automatically launch the Zeavola web booking engine. The user-friendly booking engine creates a fully interactive guest shopping experience by simultaneously displaying room rates and available rooms, along with rich photography and descriptions that clearly differentiate the Zeavola experience. The web booking engine enables the Sales & Marketing team to highlight the difference between a lush Pool Villa and romantic Beachfront Suite by featuring up to six photos per room type, illustrating style, views, and the overall guest experience. Moreover, it enables the resort to feature additional high-value services, such as speedboat rides to the airport, a signature massage at Zeavola Spa, a diving package at Zann Zanook – the resort’s activities and PADI dive center, or full package offers like “Zdive” or “Zpa” for a customized island experience.
The Web Marketing Association's annual IAC Awards honor excellence in online advertising and recognize the individuals and organizations responsible for the best in internet marketing. The awards are the first and only industry-based advertising competition dedicated exclusively to online advertising. Entries are evaluated for creativity, innovation, impact, design, copywriting, and use of the medium.
Contact: Vipasiri Napawongdee
Telephone: 02 684 1616 ext 502
Email: lek@invisionhospitality.com
Background of InVision Hospitality
InVision Hospitality is the freshest management, consultancy and advisory services company for the hospitality industry in Southeast Asia, founded in May 2007 by Kevin J. Beauvais. The company’s core values rest firmly on operational efficiency, long term value and profitability. Using its in-depth knowledge, strategic insight and extensive experience, InVision Hospitality helps elevate each hotel, resort and residential project to its full potential. InVision is also a hotel developer with its own brands including luxury brand SOMA Hotels & Resorts, deluxe brand Lantern Hotels & Resorts and mid tier brand Glow Hotels, in addition to taking equity positions and co-investing in properties.
InVision Services:
Management Agreements |
Master Planning Consultancy |
Technical Services Agreement |
Business Modeling/Advisory |
Sales/Marketing/Reservation Services |
Hospitality Led ResidentialTM |
Hotel & Hospitality Development |
Spa Management |
F&B Concept Development |
Brand Creation/Brand Identity/Policies, Procedures and Operating Manuals |
Retail Services
For media enquiries please contact:
Vipasiri Napawongdee
Senior Public Relations/Marketing Communications Manager
InVision Hospitality Co. Ltd.
E-mail: lek@invisionhospitality.com
Tel: + 66 2 684 1616 ext. 502
Fax: + 66 2 684 1617